Activist Sneaks "Toxic" Labels On Deodorant

Photo: Jessica Assaf.

New York University student Jessica Assaf created stickers to educate consumers about the toxic ingredients found in many cosmetics and personal care products.

Assaf targetted Secret because it is one of the most popular deodorants used by young women in the United States today, she said. According to the Environmental Working Group's Skin Deep, Secret has some not-so-savory secret ingredients, such as butane, associated with allergies and immunotoxicity, and aluminium chlorohydrate, linked to developmental and reproductive toxicity.

So Assaf went around to some drugstores in her area and stuck toxic warning labels on 100 Secret bottles.

Says Assaf: "I believe that consumers should know the truth about the ingredients in their everyday products. This is a completely unregulated industry, and most people do not know that cosmetic companies can put any chemical in their products and with no labeling requirements or safety testing, sell these toxic products to the public. I'm not going to wait for legislation to protect our health because we don't have any time to wait. These chemicals are accumulating in our bodies and no one is stepping up to stop it."

Read the full article at Treehugger.com